WELCOME TO
We are a leading technology-driven marketing and media company helping brands grow through relevance, efficiency, and measurable results.
EXPERTS DRIVEN BY INNOVATION
Our team of more than 300+ professionals brings together diverse disciplines, markets, and backgrounds, united by a shared ambition to build smarter, more efficient full-funnel solutions that help brands grow.
WHERE EXPERIENCE MEETS VISION
OUR LEADERSHIP TEAM
Our leadership team drives success by engaging directly with clients as key contacts. With a passion for excellence, they lead by example, fostering communication, collaboration, and transparency to deliver strong, consistent results.
GROWING WITH PURPOSE
OUR HISTORY
We have grown at the speed of innovation and market trends, always aiming to be one step ahead and anticipate opportunities for our clients.
We acquired Merge, a precision marketing agency in Colombia, strengthening our precision marketing capabilities and further consolidating our strategic presence across the region.
We integrated Boombit, a leading Central American digital agency, reinforcing our staff augmentation model and expanding our regional footprint.
We strengthened our regional leadership and governance by establishing scalable management structures, operational standards, and capability frameworks across Latin America.
We integrated 9North, completing a comprehensive service offering that enabled us to become a digital transformation partner, supporting clients across their entire customer experience (CX) journey.
We expanded our portfolio of key clients across Mexico and Latin America. We launched ExxonMobil's loyalty platform for Mexico and implemented a media operations solution for Lenovo.
We launched our performance marketing division, integrating strategy and data analytics into our existing e-commerce and loyalty solutions.
We successfully entered the pharmaceutical industry, implementing incentive and personalized marketing programs for clients including Roche, Pfizer, and Abbott.
We became Progress Latin America Partners for Sitefinity CMS, launching digital commerce implementations and marketing automation services.
We developed our proprietary e-commerce platform, Evoy, and implemented it for clients in the quick-service restaurant industry, as well as leading pharmaceutical retailers across the region.
We partnered with MasterCard to jointly deliver loyalty programs for the financial sector. We also built our first data center and achieved PCI DSS certification.
We established operations in Mexico City. As a result, we secured clients such as Home Depot and Cinépolis to manage their customer loyalty programs.
We launched our first loyalty program for Central America's largest retailers, followed by implementations across the banking, quick-service restaurant, and oil & gas industries.
Loymark was founded as a direct marketing agency focused on building and managing customer databases while providing call center solutions to its clients.
Drag, swipe or tap a card to explore the timeline →
FULL ACCESS TO TOP TALENT MARKETS
Our strategic positioning not only offers unique opportunities to serve U.S. markets but also grants access to pivotal LATAM markets, connecting you with competitive and diverse talent pools.
WHAT MAKES US DIFFERENT?
To thrive amid disruption, companies must embrace change early and execute with relentless focus.
Jose Coto
Chief Executive Officer
Investing in people drives innovation, resilience, and competitive advantage.
Susana Espinoza
Chief Talent Officer
We prioritize clear processes, proactive communication, and getting things right the first time.
María Cardona
Creative Services Director
PART OF OUR NETWORK
Loymark operates within a broader network of specialized companies, each structured as independent legal entities and contributing distinct capabilities to our overall value proposition.
Our network includes Boombit, Merge, and 9North, enabling us to extend our reach, deepen our expertise, and deliver integrated solutions across markets.
Igniting potential through PURPOSE AND POSSIBILITY.
At Loymark, Explore Beyond is more than a program, it’s a mindset of continuous growth, empowering our people to evolve, excel, and shape their future.