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2025: A year of opportunities for business

2025: A year of opportunities for business (despite a few bumps along the way) 

2025: A year of opportunities for business (despite a few bumps along the way)  NRF and World Economic Forum point to trends for markets and consumers: there’s optimism, but attention to changes is advised  January hosted two major business and economic events that started 2025 under the sign of positive expectations – even with some […]

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The Empowered Consumer is the New CEO of Your Brand

The Empowered Consumer is the New CEO of Your Brand

The Empowered Consumer is the New CEO of Your Brand Analytical, less impulsive, and using an average of six different channels for shopping, the empowered consumer now dictates the market. Author: Julio Quaglia, Country Managing Director at Loymark Brazil Business opportunities arise from identifying people’s needs—or even creating them—by offering products and services designed to

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